PETA Animal testing campaign

Ad&Graph project

Course name: Introduction to Copywriting – GRAF 222

Created: 2023

About the project

This is a copywriting project where I need to make a campaign, I chose PETA as my brand and animal testing as the action. If you scroll down to the gallery section below, I made a series of Instagram ads that shows animals inside objects with headlines, this was all created in Photoshop.

Gallery